One year of running WordPress premium plugin business

At the time of WordCamp Us, it will be almost exactly one year since the first public release of Kanban for WordPress. I’ll speak about my experience, reflecting on:

* Going it alone as a developer, marketer, entrepreneur
* The “WordPress-y” way extending beyond code logic to development, business, and community
* Freemium with add-ons as a business model, and the alternatives
* Service like Freemius or EDD to manage sales and updates vs coding your own
* Maintaining and testing so much code
* Marketing a WordPress plugin
* Everyone disagreeing, strongly, with your pricing
* Supporting users, sometimes customers, who range from awful to amazing

…And lots more!

Speaker